BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:Eastern Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:Eastern Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20230316T130000 DTEND;TZID=America/New_York:20230316T140000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Third Thursday webinars - "Extending your Client's Reach while growing your station's share" DESCRIPTION:On the third Thursday of each month\, the MBA presents webinars on various subjects through its Sound Bites Digital series. Extending your client's reach while growing your station's sharewith Elizabeth Bernberg\, Senior Director of Business Development\, Adcellerant \nClients are expecting more from their marketing spend - more targeting\, more transparency\, more data and metrics\, and more ROI. This webinar will dive into digital solutions that enable your sales team to connect with their target customer no matter the channel. We will discuss repurposing your station assets (audio and video) within the digital space to reach a specific\, targeted audience and ways you can lean into reporting data to help support campaign growth and retention. We'll also take a deeper dive into the client needs analysis and sales process\, and close out with some case studies and address any questions from the audience.\n\nAdCellerant helps broadcasters activate\, grow and retain digital revenue. Along with best-in-class technology Ui.Marketing\, AdCellerant offers award-winning customer service\, expert education\, and exceptional operational support to ensure customer campaign performance and overall results for broadcast partners and their advertisers. X-ALT-DESC;FMTTYPE=text/html:
On the third Thursday of each month\, the MBA presents webinars on various subjects through its Sound Bites Digital series.  \;
with Elizabeth Bernberg\, Senior Director of Business Development\, Adcellerant \;
Clients are expecting more from their marketing spend - more targeting\, more transparency\, more data and metrics\, and more ROI. This webinar will dive into digital solutions that enable your sales team to connect with their target customer no matter the channel. We will discuss repurposing your station assets (audio and video) within the digital space to reach a specific\, targeted audience and ways you can lean into reporting data to help support campaign growth and retention. We'\;ll also take a deeper dive into the client needs analysis and sales process\, and close out with some case studies and address any questions from the audience.
AdCellerant helps broadcasters activate\, grow and retain digital revenue. Along with best-in-class technology Ui.Marketing\, AdCellerant offers award-winning customer service\, expert education\, and exceptional operational support to ensure customer campaign performance and overall results for broadcast partners and their advertisers.
LOCATION: UID:e.1738.771987 SEQUENCE:3 DTSTAMP:20240329T120846Z URL:https://members.massbroadcasters.org/events/Details/third-thursday-webinars-extending-your-client-s-reach-while-growing-your-station-s-share-841822?sourceTypeId=Hub END:VEVENT END:VCALENDAR