Description

On the second Tuesday of each month LBS offers a FREE webinar to MBA members on various subjects related to selling broadcast media.  Log in or create your LBS account today to enjoy 2nd Tuesday webinars and ALL of LBS' sales training material.

This month:

Conducting Research, Prospecting, and Mastering AI Insights

w. Shannon Kinney, Founder and CEO Dream Local Digital

Join Shannon as she spends some time discussing the early stages of sales.  We will specifically focus on how AI can help to make us more efficient, more intelligent, and more effective in our prospecting, pre-meeting research, and use of insights in our daily efforts.  Once you have learned to identify smart prompts and use them correctly, AI can be a great help in honestly and ethically maximizing our ability to build trust and rapport with new and existing clients.

About our speaker:  

Dream Local Digital Founder and CEO, Shannon Kinney, brings more than 30 years of experience in leadership roles developing scalable digital marketing strategies to every speech or webinar she gives. She played a vital role in the development of such corporate giants as Cars.com, CareerBuilder.com, Knight Ridder Digital, LinkedIn, Google, eBay, and Microsoft until pivoting to found Dream Local Digital. Since Dream Local Digital's creation in 2009, Shannon has helped media companies transform their business model and supported thousands of SMBs to develop and execute digital marketing strategies designed to grow and scale their businesses. Shannon has trained media executives and sales teams worldwide, and Dream Local Digital has helped more than 90,000 small businesses in its history through events, webinars, training, and client work. She also sells every day!