Sound Bites 2022
Thursday, November 17, 2022 (2:00 PM - 9:00 PM) (EST)
The annual learning, meeting, and mingling event of the Massachusetts Broadcasters Association.
2PM – The Top 5 Habits & Skills of Truly Great Improvisers
2PM – The 10 Unequivocal Laws of Sales
Broadcasting sales and marketing have changed forever; they will never be the same again. Customers who focus on the price have not been sold on your value to them. There are rules to follow to be successful at sales. They are without equal at any time.
Most people buy with the heart, not the head
Through fun, interactive dialogues and methods you will learn actionable skills to become a better presenter-seller and encourage value-based sales. Insights gained are used to: reinvent marketing strategies, increase client receptivity, improve presentations, communicate value and close more sales.
with Jim Mathis
Networking Cocktail Reception - 5PM
MBA Annual Meeting - 6PM
Guests and Speakers
Kelly MacFarland is a stand-up comedian, writer, and actress. She has an extensive resume including comedy clubs, theaters, colleges, festivals, films, television appearances and entertaining US troops overseas. Kelly has appeared on Comedy Central, NBC’s Last Comic Standing, Up Early Tonight on Hulu and Denis Leary’s Comics Come Home. For all things Kelly, visit www.kellymacfarland.com.